Article Ranking and Scoring

Articles are scored in the IR Platform as follows:

An article gets a "Campaign Score" for each campaign you set up, based on the article's relevance to the campaign keywords. Then Campaign scores are summed and multiplied by a "reach" factor - the estimated readership of the article. 

As such, the article score can be summarized as Relevance * Reach, with a few 'standardization' equations built in to create a more predictable score.